A common question I get is when to post on social media. While I feel that each business's audience is different, Sprout Social released a new report of over 20,000 users with data suggesting the best times per platform. Before you take this information as total fact remember to do your own research. This information… Continue reading Best Times to Post on Each Platform
Tag: sprout social
Customer Service
In talking with one of my clients today, he told me about a recent frustration regarding a local business with inaccurate and un-updated information on their social media. He arrived at their storefront to find it was closed despite their hours listed online as being open. Time and time again, I have run into this… Continue reading Customer Service
Social Listening
Have you heard of the term, social listening? Do you know what it is or how to use it to benefit your business? If you answered no, you are not alone. This is a very undervalued tactic that should be used by every business on social media. Social listening essentially shows you what people are… Continue reading Social Listening
Who, What, When & Where
There are many stats and things to look at when it comes to your social media. Of course, knowing who your audience is is the first thing to determine all the rest. You have to know your audience's gender, age, interests, etc. to get a better idea of where they get their information, what they… Continue reading Who, What, When & Where