Social Listening

Have you heard of the term, social listening? Do you know what it is or how to use it to benefit your business? If you answered no, you are not alone. This is a very undervalued tactic that should be used by every business on social media. Social listening essentially shows you what people are… Continue reading Social Listening

Who, What, When & Where

There are many stats and things to look at when it comes to your social media. Of course, knowing who your audience is is the first thing to determine all the rest. You have to know your audience's gender, age, interests, etc. to get a better idea of where they get their information, what they… Continue reading Who, What, When & Where