I wanted to take a minute to share a great infographic from Social Media Today. It includes 88 words that you can use to convert website visitors to taking action. While this infograpgic is specific to websites, I wanted to talk about the importance of using keywords like these across all your platforms.
I have said this before, but it never hurts to touch on this subject again. Your SEO (Search Engine Optimization) is more than keywords on your website. The things you do on your social media, google, and your website all play a role in your SEO. Using the same keywords across all your platforms drives your SEO and consistency in your brand.
Of course, the more you can use words relevant to your business in your website and drive people there from your social media, the more success you will have in increasing your SEO. One easy way to do this is just to get started and be consistent. Start blogging once a month, include keywords and tag them to your site and then continue pushing people there through social media and using those keywords on those platforms as well.
These simple habits can reap significant benefits in your searchability and credibility online. Consider what your customer wants and their pain points and turn them into keywords. Think about what they may be typing into Google and go from there. If nothing else, check out this infographic and snag a few ideas to get you started.